Why Businesses should do Video Advertising?

Aside from the traditional form of advertisements like broadcast and print media; internet is now being used to promote products and services. The trend of internet advertisement has evolved from the plain old boring text and banner advertisements; video advertising is now being used to convey messages to the target audience. There are various reasons why businesses should venture in doing video advertising:

·         Higher click rate on video advertisements compare to banner advertisements and linked images.

·         Better edge from your competitors because it is something new. Video advertising would make you stand out from the rest; people would be curious to check out your videos rather than read long boring emails.

·         Video adverts would also encourage your website visitors to stay longer because of enhanced user experience.

·         Online visitors are too lazy to read and go through reading long paragraphs; they would rather watch a couple of minute’s video to learn everything that you want to share with them.

·         Video sharing is easily done through various social networking sites and video sites such as Facebook and Youtube. Video adverts are shared in one click and before you know it, a lot of people are actually viewing your video.